Our favorite question is 'Why?'

We're committed to giving you not only the TRUE value of your camera gear so you get every dollar you deserve, but making the entire selling process as seamless as possible.

Because that camera sitting on your shelf — or the one you use every weekend — deserves to keep doing what it does best. Selling your gear is a win-win...win?

A win for you: extra cash for your next project

A win for others: Giving new photographers an affordable way to capture their next favorite shot

A win for your gear: it keeps doing what it was made for — capturing moments, not dust.

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Whether you're looking to clear some space or simply looking for an upgrade, there’s always a reason to keep your gear moving forward. 

Because nobody likes a lowball offer—especially when you know your gear is worth more. Our quotes are calculated by actual humans who know cameras inside and out. In fact, we usually pay about 15% more than the “leading brands” (you know who they are…). That means more cash in your pocket and less scrolling through endless online calculators. It’s simple: fair quotes, fast payment, and zero hassle—because your gear deserves better than a guessing game.

Our process is simple, clear, and completely transparent.. While surprises in life are fun, we believe its best that you know exactly what's happening: no hidden fees, no surprises, no confusing fine print.

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Don't jut take our word for it; with 100% Positive reviews from buyers, and many more alike from sellers, WY General is the best place to go for selling your gear, guaranteed.